For the 2007 Crunchies, 110,872 votes were cast for the finalists in the following categories:
Best technology innovation / achievement
Recognition for best new technology achievement or breakthrough
Nominees: Earthmine, Like, Move Networks, Twine, Viewdle
Best bootstrapped start-up
For a company that has raised less than $100.000 from individuals, angels or others
Nominees: FriendFeed, PoliticalBase, ProductWiki, TechMeme, UpNext
Best new gadget / device
For the best new Internet-accessible electronics device launched in 2007
Nominees: iPhone, Kindle, Ooma, Pleo, Wii
Best business model
For a company that’s pioneering new revenue-creation opportunities
Nominees: Glam Media, Imeem, Prosper, Weatherbill, Zazzle
Best design
Recognition for best user-interface design
Nominees: Etsy, Jackson Fish Market, Netvibes, SmugMug, Songza
Best enterprise start-up
For a start-up focused on enterprise or business-to-business applications and services
Nominees: 37signals, Attributor, EditGrid, Ribbit, Zoho
Best consumer start-up
For a start-up focused on consumer-facing applications and services
Nominees: 1800-FREE-411, 23andMe, LinkedIn, Meebo, Zillow
Best mobile start-up
For companies who provide mobile content or mobile distribution platforms
Nominees: AdMob, Fring, Loopt, Shozu, Twitter
Best international start-up
To recognize start-up achievement outside the United States (company must be founded, headquartered and operated primarily outside the US)
Nominees: Atlassian, Gizmoz, MusicShake, Netvibes, Openads (now OpenX)
Best user-generated content site
For sites who rely on content created primarily from users
Nominees: Digg, Facebook, Geni, Instructables, Yelp
Best video site
For sites who distribute video and/or other rich-media content
Nominees: Aniboom, Hulu, Joost, Justin.tv, Tokbox
Best clean tech start-up
For companies focused on environmentally conscious technology applications
Nominees: A123Systems, Ausra, GridPoint, NanoSolar, Tesla Motors
Best use of viral marketing
For the company that has demonstrated the best use of viral marketing techniques to drive distribution
Nominees: Flixster, iLike, iminlikewithyou, RockYou, StumbleUpon
Best time sink site
Favorite site to use when you’re not working or not wanting to think about work
Nominees: College Humor, Duels, Kdice, Kongregate, Pandora
Most likely to make the world a better place
To recognize a site that is making an important social impact in the world. Site does not need to be a non-profit to qualify.
Nominees: Causes, DonorsChoose.org, Zerofootprint, Kiva, One Laptop Per Child
Most likely to succeed
Site most likely to meet with future financial success (may be defined as revenue creation, a big exit, or other future accomplishment)
Nominees: Kayak, Mint, Slide, Wordpress, Zivity
Best start-up founder
Award to recognize an exemplary start-up business founder
Nominees: Reid Hoffman (LinkedIn), Max Levchin (Slide), Kevin Rose (Digg), Evan Williams (Twitter), Mark Zuckerberg (Facebook)
Best start-up CEO
Award to recognize an exemplary start-up business CEO
Nominees: Gina Bianchini (Ning), Dick Costolo (Feedburner), Toni Schneider (Automattic), Rob Solomon (Sidestep), Lance Tokuda (RockYou)
Best new start-up of 2007
Company must have been founded in 2007
Nominees: Hulu, iMedix, Joost, Ribbit, Tumblr
Best overall
For the best overall site or product of 2007
Nominees: Digg, Facebook, GrandCentral, Twitter, Zillow























